KNOCK KNOCK with RACHEL ANTONOFF for POPSUGAR

 

Fashion designer Rachel Antonoff travels the country to meet fascinating people and discover intimate details about them as told by the cherished objects they keep -- believing that the things they carry will say more about who they are than they can say themselves.

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Client - Pop Sugar
Animation and Direction - Joy + Noelle
Producer - Group Theory

ANIMATED SCENES

AIDY BRYANT'S JOURNAL | VACATION

 

Aidy Bryant talks with Rachel Antonoff about her treasured childhood journal. We animated this scene to visualize a small vacation with her aunt. 

AIDY BRYANT'S JOURNAL | PRANKS

 

Rachel Antonoff talks with Aidy Bryant about growing up with a family that put a high premium on silliness. We animated this scene to visualize growing up with practical jokes, pranks and a family of silly people.

KNOCK KNOCK | LISA FRANK | COLORS

 

Lisa Frank talks with Rachel Antonoff about how ever since she was a little girl, she was coloring in rainbows. We animated this scene to visualize how her world has always been about color.

KNOCK KNOCK | LISA FRANK | CLOTHES

 

Rachel Antonoff talks with Lisa Frank about how she always loved the idea of "dress up". We animated this scene to visualize how clothes can be transformative.

KNOCK KNOCK | COURTNEY LEVINE | GRANDMOTHER'S BLANKET

 

Courtney Levine tells Rachel Antonoff about her grandmother's inappropriate jokes. We animated this scene to visualize that behind the stitches of this blanket, there is an outlandish sense of humor and a love for her granddaughter.

KNOCK KNOCK | COURTNEY LEVINE | POINTE SHOES

 

Courtney Levine talks with Rachel Antonoff about how much her and her pointe shoes have been through. We animated this scene to visualize the lifelong dedication of a ballerina.

KNOCK KNOCK | ELIZA BENNET | PIANO STORY

 

Eliza Bennet talks with Rachel Antonoff about the first time she really wanted to work hard to learn a piece of music. We animated this scene to visualize that idea that music is universal and where ever she is she can play this song--a memory of the first time she enjoyed playing piano.

KNOCK KNOCK | ELIZA BENNET | BORED

 

Eliza Bennet talks with Rachel Antonoff about playing the piano as a child and feeling bored. We animated this scene to visualize the moment when she felt like she hit a point where she felt like she could start to play piano.

KNOCK KNOCK | ELIZA BENNET | GROUP EFFORT

 

Eliza Bennet talks with Rachel Antonoff about sexual assault on college campuses. We animated this scene to visualize how she is tackling it in a meaningful way.

KNOCK KNOCK | MERYL DAVIS | LAKE

 

Meryl Davis talks with Rachel Antonoff about growing up skating on a lake in Michigan. We animated this scene to visualize how skating was something she was around and inspired by and how it was something she always wanted to do.

KNOCK KNOCK | MERYL DAVIS | ICE SKATING VS ICE HOCKEY

 

While Rachel Antonoff interviews Meryl Davis, ice hockey players interrupt the interview. We animated this scene to visualize figure skaters and ice hockey players sharing the same rink.

KNOCK KNOCK | MERYL DAVIS | MERYL AND CHARLIE

 

Meryl Davis talks with Rachel Antonoff about her partner Charlie. We animated this scene to visualize how Meryl and Charlie met, grew up skating together and became partners.

KNOCK KNOCK | MERYL DAVIS | AFTER SOCHI

 

Meryl Davis talks with Rachel Antonoff about what is is like to win a gold medal. We animated this scene to visualize how Meryl and Charlie felt after they had reached that goal that they were after for so long and how they didn't really know what to do with themselves.

KNOCK KNOCK | MERYL DAVIS | BUTTERFLY NECKLACE

 

Meryl Davis tells Rachel Antonoff about her butterfly necklace. We animated this scene to visualize this reminder that it's okay to spread her wings to grow in different areas of her life.